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You are here: Home / Archives for Authoritative

Federal Government Rolls Out Authoritative “.Gov” Domain Message to Top of Websites

February 22, 2020 By John Colascione Leave a Comment

PALM BEACH, FL – Today, I noticed that visiting websites of the Federal Government, now include a statement helping users better identify if they are truly visiting a government operated site. The quick to see message on top of sites seems extremely helpful and will better educate visitors that “.Gov” is indeed official. It also mentions that the domain ending “.Mil” should be equally respected. The message is used in an expandable drop-down which includes the following … [Read more...]

Nonprofit “ICANN” Exists to Serve the Public Good, Or Does It? What Say You?

February 7, 2020 By John Colascione 1 Comment

PALM BEACH, FL – An important awareness message came out of The Internet Commerce Association (ICA) today,  and it should make, even the least interested shopper, question whether or not price increases to consumers are justified when an item or service is purchased from a company with specific oversight from an authoritative body. Whether it is over domain names, or anything else, the question should be, when does a company - any company, which is permitted to … [Read more...]

Domains and Divorce, Are You Prepared for Your Domain Assets to Come Under Fire?

December 28, 2018 By John Colascione 4 Comments

WEST PALM BEACH, FL – This is a very personal post today with thoughts you might find surprising, however, one thing that readers of my site will always get is honesty, good, bad, or ugly; you’re going to have the opportunity to read through the details of my experience on the web – with whatever it may be – and those who read these articles have come to expect and respect my honesty and thoughts where sharing my real world experience on the Internet and within circles of … [Read more...]

Backlink Scandal for Major Web Publishers Puts Contributor Content in Crosshairs

July 7, 2018 By John Colascione 1 Comment

NEW YORK, NY – Online content will likely become more expensive for several major media companies as a new scandal has to come to light which involves highly influential marketers planting articles and mentions within stories appearing on major publications, such as Forbes, Entrepreneur, Time, TechCrunch, and even sites such as the Wall Street Journal. This is how critical back-links have become over the last few years; that an actual “scandal” can be created by … [Read more...]

New gTLDs: Revolution of New Dots Is Here; There Will Be Winners, There Will Be Losers

July 4, 2017 By John Colascione 6 Comments

NEW YORK, NY - One of the most problematic things about the new gTLD space is that all of the applicants are trying to accomplish the same exact thing, either ahead or before the other; to create a single authoritative place for their industry or brand. They all want 'their' dot, to be “the” dot. However, what they all seem to be aligned in parallel with, is the concern of, risk for, or fear that users will fail to adopt to the change, and that all the good .coms are already … [Read more...]

Google and Content Evaluation: It’s Not Just Words and Phrases; It’s About User Intent

April 30, 2016 By John Colascione

If you thought Google's content evaluation processes were complicated in the past, this is a great video to watch; it will bring you right up to date with the insane level of evaluation which is being used today. These evaluation processes are "likely" what Google uses when trying to figure out if your content is, for the most part: A) Valuable B) Accurate C) Authoritative, and D) A good match for a particular query. The video, by Moz owner Rand Fishkin, … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
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  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
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  • 24 Leading Domain Experts Analyze 2017

Popular Stories

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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SEDO Weekly Sales List Includes Three Letter .Com Domain Sold at $117,500

WEST PALM BEACH, FL – The domain name “PLP.com” sold at $117,500 this week according to the latest SEDO.com weekly domain sales report. The purchase appears to be an upgrade for Cleveland, Ohio … [Read More...]

Google Moves for More Control of World’s News with Major Google Play Update

WEST PALM BEACH, FL – Something remarkably interesting has been happening behind the scenes which very few have noticed, however, one firm who has not missed the quickly changing landscape, is … [Read More...]

Amazingly Convincing Facebook Phishing Scam Takes Place on Facebook.com Itself

PALM BEACH, FL – I have been reviewing and writing about email phishing scams for years and I have seen a ton of them, from outright laughable in their easy discoverability to incredibly convincing, … [Read More...]

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