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You are here: Home / Archives for John Colascione

Google Now Displays Wallet Balances for Ethereum Name Services (ENS) Domains

March 28, 2024 By John Colascione Leave a Comment

Google Search Now Displays Wallet Balances for Ethereum Name Services (ENS) Domain

MOUNTAIN VIEW, CA - Google has recently integrated native support for wallet balances of Ethereum Name Services (ENS) domains in its search results, a move that should simplify the process of sending and receiving funds on the part of cryptocurrency holders by substituting standard – and, thus, easier to remember – domain names in the place of the complicated wallet addresses commonly associated with blockchain-specific domains. ENS translates computer identifiers into … [Read more...]

New 2024 Global Domain Report Notes “Game Changing” Industry Insights for “.AI”

March 21, 2024 By John Colascione Leave a Comment

Global Domain Report 2024

CAMBRIDGE, MA - InterNetX and Sedo Have released their 2024 Global Domain Report, which breaks down the domain industry and examines trends and shifts that are expected in the upcoming year, with the main emphasis being placed upon tech developments and the evolution of AI and its growing influence upon the internet. The free-to-download 80-page report – of which this article will provide a brief summary – noted that 359.8 million new domains were registered in 2023, … [Read more...]

Mastering Search Engine Marketing: Expert Insights for Small Business Owners

March 19, 2024 By John Colascione Leave a Comment

John Colascione, CEO of Searchen Networks

This sponsored content first appeared on Inside South Florida. All opinions and views are of the advertiser and does not reflect the same of WSFL-TV.1 MIAMI, FL - In today's fast-paced digital world, standing out and gaining visibility online can be a daunting task for small businesses. Thankfully, search engine marketing (SEM) offers a powerful solution to enhance online presence and drive targeted traffic to your website. Join us as we delve into the world of SEM with … [Read more...]

JM Bullion Now Owns Two Most Valuable Domains In Industry; Gold.com & Silver.com

March 16, 2024 By John Colascione Leave a Comment

Bullion

DALLAS, TX - JM Bullion, a Dallas, Texas-based online bullion dealer founded in 2011 that extensively deals in precious metals such as gold and silver, announced this week they have acquired the “ultra-premium” Gold.com domain name, adding it to an extensive array of high-profile domains that also includes Silver.com. A subsidiary of publicly traded A-Mark Precious Metals, Inc., JM Bullion’s purchase of Gold.com – brokered by Andrew Miller of ATM Holdings, Inc. in … [Read more...]

Following Early-Access, Five New gTLDs Now Available for General Availability

March 7, 2024 By John Colascione Leave a Comment

Available Now

WEST PALM BEACH, FL - Late last week, five new top-level domains (TLDs) were made available for early access registration, spanning a variety of different uses and covering topics that are designed to appeal to very specific audiences. The five TLDs in question are .diy, .food, .living, .lifestyle, and .vana, all of which were acquired late last year by Internet Naming Co. from Lifestyle Domain Holdings, which was the previous owner but had not yet launched the … [Read more...]

Popular Question: “If I Build My Website on Shopify Who Owns My Website?”

March 6, 2024 By John Colascione Leave a Comment

shopify

FLORIDA: I get this question quite often and it's pretty important to know the difference. I've discussed a bunch of similar issues with domain and site ownership in my book Mastering Your Website.  If I build my website on Shopify who owns my website? Technically, you will own the website you build on Shopify, even though Shopify provides the platform and tools to create and run it. The keyword here is platform. Here's a breakdown: It's important to distinguish … [Read more...]

Maximizing Marketing Potential With Google Ads (Formally Google AdWords)

March 3, 2024 By John Colascione Leave a Comment

Google AdWords

FLORIDA - Online visibility is paramount for businesses striving to reach their target audience and drive conversions. Google Ads, now known as Google Ads, stands as a powerful advertising platform that enables businesses to promote their products and services across the vast landscape of the internet. However, navigating the complexities of Google Ads requires expertise, strategic insight, and ongoing optimization. In this article, we delve into the fundamentals of Google … [Read more...]

The Bing Advertising Network: A Strategic Companion to Google Ads for Businesses

March 3, 2024 By John Colascione Leave a Comment

Bing Advertising

FLORIDA - In digital advertising, diversification is key to maximizing reach, engaging diverse audiences, and driving conversions. While Google Ads reigns as a dominant force in online advertising, businesses stand to benefit from complementing their marketing efforts with alternative platforms such as the Bing Advertising Network. In this article, we delve into the fundamentals of the Bing Advertising Network and explore how businesses can harness its unique features to … [Read more...]

What Is Geofencing And How Does It Work?

March 3, 2024 By John Colascione Leave a Comment

What Is Geofencing And How Does It Work?

FLORIDA - Geofencing is a location-based technology that creates virtual boundaries around a specific geographic area. These boundaries are defined by GPS, RFID, Wi-Fi, or cellular data. When a device, typically a smartphone or GPS-enabled device, enters or exits the predefined geographic area, it triggers a response or action. Here's how geofencing typically works: Imagine a virtual fence you can draw around any area, like your competitor's dealership or even … [Read more...]

Thousands of Domain Names Owned by Legitimate Brands Hijacked to Send Spam

February 29, 2024 By John Colascione Leave a Comment

SubdoMailing

TEL AVIV - As part of a sophisticated scheme involving spam proliferation and click monetization, over 8,000 domains and 13,000 sub-domains once owned by major, legitimate brands and institutions have been hijacked to allow millions of spam emails to bypass standard security blocks for nefarious gain. This coordinated malicious activity – dubbed “SubdoMailing” – has been going on since at least September 2022, according to Guardio Labs, the Israeli security … [Read more...]

Using The Power of Content Writing to Elevate Your Voice, Shape Perceptions

February 26, 2024 By John Colascione Leave a Comment

Content

At the heart of effective storytelling lies content writing—a craft that transcends mere words to forge meaningful connections, shape perceptions, and drive action. In this article, we delve into the transformative potential of content writing services and why entrusting your company's narrative to skilled professionals can be a game-changer in the realm of digital marketing. 1. Captivating Your Audience: The Essence of Content In a crowded digital landscape, capturing … [Read more...]

Explainer: Search Engine Optimization (SEO) Verses Search Engine Marketing (SEM)

February 26, 2024 By John Colascione Leave a Comment

Search Engine Optimization (SEO) vs Search Engine Marketing (SEM)

In the ever-evolving landscape of digital marketing, two acronyms reign supreme: SEO and SEM. While they share the common goal of enhancing online visibility and driving traffic to websites, SEO (Search Engine Optimization) and SEM (Search Engine Marketing) represent distinct approaches with unique strategies, techniques, and outcomes. In this article, we'll dissect the differences between SEO and SEM, shedding light on their respective roles in the realm of digital … [Read more...]

World’s Biggest Ransomware Group Shut Down, Domains Seized in Global Operation

February 22, 2024 By John Colascione Leave a Comment

U.S. and U.K. Disrupt LockBit Ransomware Variant

WASHINGTON, D.C. - The operations of infamous ransomware group LockBit have been shut down, their domains seized, and several high-ranking members placed under arrest as the result of a recent digital takedown carried out by an international law enforcement operation. Operation Cronos, the code name of a joint effort made up by agencies representing 11 countries – Australia, Canada, Finland, France, Germany, Japan, the Netherlands, Sweden, Switzerland, the United … [Read more...]

ACE Enforcement Action Reaches Record Levels, Over 3,000 Pirate Domains Seized

February 16, 2024 By John Colascione Leave a Comment

Alliance for Creativity and Entertainment

LOS ANGELES, CA - The Alliance for Creativity and Entertainment (ACE) has stepped up their enforcement actions recently, having seized over 3,000 pirate site domains over the past few weeks. But despite this impressive effort, the number of new and illegal domains constantly taking the place of the ones that have been taken down are never-ending. The domains in question – which revolve around pirating copyrighted video entertainment such as movies and television … [Read more...]

Ethereum Name Service, GoDaddy Partner for Free Pairing of Domains, Crypto Wallets

February 8, 2024 By John Colascione Leave a Comment

File photo: Michael Vi, Shutter Stock, licensed.

ARIZONA - The Ethereum Name Service (ENS) – a decentralized, blockchain-based naming system that facilitates user-friendly names for wallet addresses – and domain registrar and web hosting company GoDaddy have partnered up to allow customers to pair Domain Name System (DNS) website domains (such as .com or .net) to an ENS (.eth) name for free which will promote use with crypto apps and wallets. While ENS domains can be assigned to an Ethereum wallet to streamline the … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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Popular Stories

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Domain Nissan Motor Couldn’t Buy, Couldn’t Win, and Still Doesn’t Control

WEST PALM BEACH, FL - If you type Nissan.com today, December 2025, you still won’t end up on Nissan Motor’s website. After 25+ years of lawsuits, filings, injunctions, offers, counters, bad press, and … [Read More...]

Bots, Ad Networks & Fake Lead Form Fills; Phones Don’t Work, Emails Bounce

WEST PALM BEACH, FL –  Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network … [Read More...]

Report: ID Verification Service for Auto Dealers Breach Exposed Millions of Records

SOUTHFIELD, MI - A newly surfaced dark-web listing claims that 700Credit, a provider of credit-reporting and identity-verification services for auto dealers, suffered a substantial data breach in late … [Read More...]

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