Google I/O saw a number of new features go down in the book. Several of these were directly related to search. Jellybean is the latest version of Android (available next month), and the operating system comes with improved Knowledge Graph visualization technology. Out of all the features, however, the search features of Google Now might very well be the most significant change to user navigation. Google Now is designed to serve users information that they require based … [Read more...]
Archives for June 2012
Google Webmaster Academy: Google’s Webmaster Beginners Guide
Below is a small grouping of videos (out of 492 videos Google team members have created) that have been released over the years. In May, Google announced a new section which details some web-mastering tips they want you to know about. Google's got plenty of things they don't want you to know, but these topics and processes are the things they do want webmasters to know and understand so that crawling and indexing your site (plus the web) could be done better which in-turn … [Read more...]
Google’s Semantic Web: Knowledge Graph Means Things, Not Strings
Google, which commands the elephant's share of search-engine visitors, has ponderously stamped the ground again by introducing a new feature intended to quickly illuminate popular topics. Company officials say their Knowledge Graph addition will help searchers gain a wider picture of many subjects without the need to wade through overly expansive results. Similar functionality has already appeared with little notice at smaller competitors such as DuckDuckGo, but Google's own … [Read more...]
Business Listings Get New Name: “Places” Becomes “Google Plus Local”
Google local search results are becoming more important every day. As Google expands its local maps listings businesses continue to try determining why some sites out-rank or appear above them, particularity, in the local maps based results on Google’s first page. Recently, David Mihm, a search marketer who specializes in local SEO, released a study performed by 40 local search marketers from around the world (all of whom are listed on the survey results page). The study … [Read more...]
Google Unleashes Limitless Liability for Websites with Penguin Update
Never before has there been a negative factor when it comes to hypertext links, until now. On or around April 28th 2012, Google released its latest algorithm update dubbed “Penguin”. This update was specifically targeting web sites which have characteristics indicating they have used tactics to build what Google refers to as “artificial” or “unnatural links” pointing to them. Web sites which are deemed to be using methods of generating what Google feels are “unnatural” or … [Read more...]
How To Put Your Twitter Account On “Auto Pilot” With TwitterFeed.com
According to a research study conducted by PEW research, as of February 2012, 15% of all adults online use Twitter and 8% do so on a typical day. The numbers are even higher as you dip into the younger generations with one quarter (26%) of users between ages 18-29 using Twitter, nearly double the rate for those ages 30-49. Finally, among the youngest internet users (those ages 18-24), 31% are using Twitter. Although it’s not ideal to have to log on each and every day to … [Read more...]