Google Panda is the Google algorithm that specifically attempts to improve the relevance of search results. While the Penguin algorithm focuses more on link quality, Panda is still very important and focuses on content quality. The standards Google uses in Panda are, like its namesake, fairly black and white. 10 Ways Google Determines Content Quality [...]
Below is why you should get ‘out of the habit’ of clicking on any links within an email. Scams are running rampant with email and they’re not always easy to spot with the naked eye, so be cautious and think before you click. PLEASE NOTE: THE PHOTO EMAIL BELOW IS NOT SENT FROM VERIZON®. IF [...]
Just over a year ago in February of 2011 I did a post on “social media” and “social signals” called Social Media 101 “Algorithmically Speaking”. The post detailed how social media was a necessary component of search marketing and how “social signals” likely effected search engine rankings, if not at that time, would soon thereafter. The [...]
In the beginning of last month (April) Google announced the release of a large scale update to its search algorithm which took place in late February. This particular update, which is referred to in the webmaster community as “Panda 3.3”, has been considered an extension of previous updates which have taken place over the last [...]
Google’s Street View project is currently being investigated by the Federal Communications Commission (FCC). While Street Views are designed to provide panoramic views and wireless mapping of areas, there are allegations that the process “went beyond mapping wireless connections” and private information and communications have been intercepted and collected during the process. According to FCC [...]
I’m jumping right on the bandwagon with all of this Google+ stuff and advising others to use it without much hesitation because I’m pretty certain I know where it’s all going; I posted about it last year in fact. Google will use the power of its intermingling services to compete and possibly beat Facebook and [...]
The rapid approval of new cybersecurity legislation in the U.S. House of Representatives on Thursday has caught opponents off guard. The controversial Cyber Intelligence Sharing and Protection Act of 2011 (CISPA) would grant law enforcement and national-security agencies broad powers to monitor private electronic communications. The 248 to 168 margin was especially galling to critics [...]
The Internet Corporation for Assigned Names and Numbers (ICANN) is set to change up the Internet address system once again. While Generic Top Level Domains (gTLDs) were relatively fixed in the past, there are those that are pushing to get the green light for new domains. So far, a good deal of domain marketing has [...]
The one-year anniversary of the original Google Panda update has come and gone and we’re still seeing significant tweaks in the aftermath . Google Panda was aimed at filtering out and eliminated junk content sites and/or sites heavily supported from ads by penalizing them for having poor content. While Google can’t physically remove data from [...]
Each week (on Thursdays), Google engineers meet to go over anticipated changes and improvements intended to be rolled out onto Google.com. It is interesting to see how much detail goes into each of these decisions. Whether or not a new component will be added to Google search, is decided in these meetings, this one on [...]
There are many tools, plugins and browser add-ons for detecting NoFollow links but most display the data all the time regardless of whether or not you actually want to know about it at that time. I prefer this IE favorite bookmark because it doesn’t work unless I want it to, and when I do, it’s [...]
