Verizon Wireless Phishing Email: Scams & How to Avoid Them (Part 2)

April 20th, 2013 - Posted by John Colascione

Back in May 17th 2012 I wrote a very detailed post about a fake Verizon Wireless phishing email I received. I decided to write the post because I know there are a lot of people who receive these types of emails and I wanted to help educate people about this sort of thing. I’m sometimes [...]

Privacy Issues, Security Issues

88 Advertising Slogan Examples: Ideas for Building Your Brand

April 1st, 2013 - Posted by John Colascione

Advertising slogans are short, often memorable phrases used in advertising campaigns. They are claimed to be the most effective means of drawing attention to one or more aspects of a product. They also greatly help build your brand. According to “Creative Advertising” by Charles Whittier: “A slogan should be a statement of such merit about [...]

Internet & Tech

Internet Marketing Related Events for 2013

January 29th, 2013 - Posted by John Colascione

I wanted to add a post which I can update from time to time with some of the most interesting and beneficial events which will take place this year in 2013. These events are all happening in the United States and will offer an opportunity to learn, network and grow your online business. I will [...]

Internet & Tech

Doing SEO to Your Site? Inquiring Minds at Google Want to Know

August 22nd, 2012 - Posted by John Colascione

Out of all the posts and discussions on “SEO Profiling” through the years and with all sorts of opinions as well as speculation on what Google possibly wants or doesn’t want to know about someone’s SEO efforts, I believe there are finally some answers available for the taking as GOOG’s latest patent is sure to [...]

Google Search, Internet & Tech , , , ,

Cybersecurity Legislation Fails: Persistence is Key; Ignorance is Bliss

August 11th, 2012 - Posted by John Colascione

Most people are familiar with the news that surrounded the major FBI raid on file-sharing site Megaupload. This was probably one of the biggest take-down stories of the year as the site had over one hundred and eighty million (180,000,000) registered members that visited over fifty million (50,000,000) times per day before it was shut [...]

Internet & Tech, Privacy Issues, Security Issues , ,

Two Different Google Penguin “Death Messages” from Webmaster Tools

July 30th, 2012 - Posted by John Colascione

Who knew a Penguin could be so deadly? Losing your traffic and search positioning on Google is bad, real bad. Showing up on Bing or Yahoo near the top of search is just sort of cool, but it doesn’t really make much difference to your business. Sure it might make you feel all warm and [...]

Google Search, Internet & Tech , , , , ,

Search Market Share: Rivals Struggle as Google’s Shadow Grows Bigger

July 23rd, 2012 - Posted by John Colascione

Newly released figures from comScore, an Internet analytics firm, show Google’s dominant position to be a granite boulder against which weaker competitors can only grind futilely. Despite vigorous attempts by Microsoft, Yahoo and others to whittle away at the commanding share of Web visitors held by Google, the search king expanded its slice of the [...]

Google Search, Internet & Tech , , , ,

Google Webmaster Tools Now Offers Email Alerts for Crawl Errors

July 16th, 2012 - Posted by John Colascione

Google Webmaster Tools has been fairly popular for some time but it’s popularity is beginning to grow even more quickly. Much of this new found fame is due to the messages being received by a wide range of webmasters (over 700,000 recently), primarily from, or what seems to be from, the changes rolled out in [...]

Google Search, Internet & Tech, Security Issues , ,

“Social Discovery” Apps Report Hidden Patterns; Predict Human Behavior

July 7th, 2012 - Posted by John Colascione

Social discovery apps are starting to pick up where social networking software leaves off. New apps hitting the market allow users to search for other individuals based on their age, name, gender, location and interests. They also allow the storage and research on troves and troves of user generated data which can then be analyzed [...]

Internet & Tech, Mobile Web, Privacy Issues, Security Issues, Social Media , , ,

Rich Snippets: The Absence of Star Ratings & Reviews In Google Search

July 5th, 2012 - Posted by John Colascione

Most Internet news agencies originally praised Google’s decision to replace its local search business rating system with Zagat ratings. After all, the acquisition of Zagat data was a major business decision by the search engine giant who paid a hefty price for those scores, $125 million as originally reported by the Wall Street Journal (more [...]

Google Search, Internet & Tech, Local Search, Security Issues, Social Media , , , ,

Bing Update Pleases Developers: Webmasters Can Disavow Links

July 2nd, 2012 - Posted by John Colascione

Microsoft’s Bing search engine is now offering web developers a tool to disavow malicious links. Bing Webmaster Tools features a small gadget that allows people to submit domains that apparently link to a legitimate page from poor quality sites. Individual pages and directories can also be submitted in the disavow links page. Web developers with [...]

Google Search, Internet & Tech , ,

Knowledge Graph Misses Company Philosophy: Fast Better Than Slow

July 1st, 2012 - Posted by John Colascione

Google’s new “Knowledge Graph“ has been one of the most discussed topics out of many new releases from Google as of recent . It may also be the reason, or at least, a contributing factor, to Bing entering into a closer relationship with Encyclopedia Britannica. Ever since Google announced Knowledge Graph, the new feature has been [...]

Google Search, Internet & Tech , , ,

“Jelly Bean” and “Google Now” To Make Ordinary Search Less Interesting

June 29th, 2012 - Posted by John Colascione

Google I/O saw a number of new features go down in the book. Several of these were directly related to search. Jellybean is the latest version of Android (available next month), and the operating system comes with improved Knowledge Graph visualization technology. Out of all the features, however, the search features of Google Now might [...]

Google Search, Internet & Tech, Mobile Web, Privacy Issues , , , ,

Google Webmaster Academy: Google’s Webmaster Beginners Guide

June 28th, 2012 - Posted by John Colascione

Below is a small grouping of videos (out of 492 videos Google team members have created) that have been released over the years. In May, Google announced a new section which details some web-mastering tips they want you to know about. Google’s got plenty of things they don’t want you to know, but these topics and [...]

Google Search, Internet & Tech , , ,

Google’s Semantic Web: Knowledge Graph Means Things, Not Strings

June 26th, 2012 - Posted by John Colascione

Google, which commands the elephant’s share of search-engine visitors, has ponderously stamped the ground again by introducing a new feature intended to quickly illuminate popular topics. Company officials say their Knowledge Graph addition will help searchers gain a wider picture of many subjects without the need to wade through overly expansive results. Similar functionality has [...]

Google Search, Internet & Tech , ,